COVID-19 impact: Jewellery retailers take up digital channel to boost sales - Livemint 17-Jul-2020

COVID-19 impact: Jewellery retailers take up digital channel to boost sales - Livemint


Gold jewellery retailers need to improve the end-to-end jewellery purchase experience and establish the 'loyalty loop' with consumers.The report further said that consumers between 18 to 45 years account for 70-80% of online sales, while those over 45 years a…

More...